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What we can learn from McDonald’s crisis PR
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picture of China Daily : Mac Do’s Food is past of date for consumption
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This article is for Marketers that want to learn more about the digital marketing in China. You will find the top 10 trends in digital marketing that you should know about. <p style=”font-size: 1.5rem; margin: 0 0 10px 0; font-weight:bold;”>Marketing to China it’s also an <span style=”color:#B23C2E;”>Agency</span></p><!– –><p>We are the top and most visible <strong>Web & Marketing…
For the past 10 years, China became the leading innovator in the e-commerce and retail spheres. When you visit China, you can discover amazing restaurants with crazy racks all over the place to serve your lunch at your table. Or you can watch 3D advertising of a luxury car driving on you with a QR…
The wonderful story of Baidu, the Chinese Google When looking at the success of Baidu, we might say its success comes from the protectionism of Beijing and the free music downloaders. Now, the search engine wants to become international but will it succeed against Google? . Baidu Thirteen years after its birth, Baidu has become…
The war of Chinese search engines There exist in China several search engines, and Baidu is now the leader with around 60% market shares. But things will maybe slowly change. In fact fist Qihoo 360, the 2nd search engine in China is sees his market share growing very fast. Secondly, Tencent, the owner of…
Wine fairs in China In recent years the ever-growing demand for imported drinks in both mainland China and Hong Kong has seen the region become one of the world’s top consumers of wine and spirits. In fact, China is on-course to officially become the world’s second largest wine consumer by 2020 with imports estimated to…
Why you need to do SEO on Baidu in China Introduction : the situation of internet in China What place does Baidu have on Chinese internet? Let’s see some figures about this subject. China had 591 million internet users in July 2013, but it’s always increasing. (source BBC ) , and there exists 242…
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