Marketing in China where to start
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Marketing is per definition all the actions and processes for creating, communicating, and promote offers in order to increase the value for customers, clients, partners, and society(more information: marketing)
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First Step in China, you have to understand your market and start Marketing research on consumer, consummer or on your target.
=> Collect the information : Marketing Research
After this you have to analyse the results , to create marketing opportunities and identify problems. Marketing is the key tools to increase your performance; and improve your process. (Marketing China)
Analyse the information about the chinese market
After know this you can decide a marketing Strategy