Marketing in China where to start
Marketing is per definition all the actions and processes for creating, communicating, and promote offers in order to increase the value for customers, clients, partners, and society(more information: marketing)
First Step in China, you have to understand your market and start Marketing research on consumer, consummer or on your target.
=> Collect the information : Marketing Research
After this you have to analyse the results , to create marketing opportunities and identify problems. Marketing is the key tools to increase your performance; and improve your process. (Marketing China)
Analyse the information about the chinese market
After know this you can decide a marketing Strategy