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We register and manage your hotel on the OTA of your choice
A webpage to give your hotel & tours agency more visibility online
Build a strong ereputation so that chinese travelers chose your over the competition
Get your website to rank high on Baidu & get more traffic.
Use social media to engage with your target audience
Perfect place for undercover marketing & users generated content
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#1: Get a website localized for China and Baidu. Benefice: more visibility with tourists from the Middle Kingdom. Although the country is beginning to internationalize, most Chinese understand very little English. The website has to be in Mandarin Chinese for a better user experience as well as a better Baidu ranking. Note that the algorithms of Google and Baidu are not the same. Baidu favors websites translated into Chinese. Baidu SEO cannot be overlooked, indeed 80% of your Chinese prospects will find you and contact you via this search engine. We can help you do SEO on Baidu with our expertise and experience.
Booking platforms are widely used in China. Just like booking.com or hotel.com, Chinese platforms have the same function: find the best holiday deals & destinations. They are essential because most Chinese tourists prefer to book their hotel rooms on a booking platform rather than booking directly on the website of the hotel. Our agency specialized in tourism can help you to create and manage your hotel online booking platforms.
Press releases are very important to influence travelers into choosing your hotel/tour. They help you gain visibility and build trust among Chinese Internet users. We have more than 2000 journalists online on our address book.
Chineses consumers are very active with their travel planning. It is not just about finding a hotel but finding the right hotel. Tourists will inquire about the different hotels and will look at the reviews and opinions of other consumers before booking a room. Our agency can help you manage your online reputation on tourism sites and forums.
Why should I invest in marketing to attract chinese tourists?
Because China is the first outbound tourism market in the world. According to the UNWTO report, the number of Chinese tourists amounted to more than 135 million, an increase of 6% over the previous year. In addition, they increased spending by 12% to $ 261 billion. Unlike the days when Chinese tourists came only through organized tours, Chinese tourists today are more independent. They stay longer in a destination and spend more money than before.
Should I use chinese social media to attract chinese tourists?
Yes, of course. WeChat, the most used Chinese social network has more than 1 Billion users. More than 4 million companies have created an official account on WeChat. The platform offers its fans a targeted and personalized user experience. To have a loyal audience on WeChat, you must be present on the social network and publish regularly quality articles. Interesting content will be more shared and will give visibility and visibility to your hotel.
How to improve my hotel’s online reputation?
Word-of-mouth in China online is very important to the reputation of your hotel. There are diverse ways to build a positive reputation.