Foreign brands ask me all the time how to get into Chinese hospitals and pharmacies. Almost none of them ask who is actually going to move their product from the port to the shelf, get paid for it, and not disappear with the stock. That second question matters more. Distribution is where most pharma launches […]
China’s health food registration process has a reputation. It is slow, expensive, and opaque. Most foreign brands that go through it describe the same experience: one to three years of waiting, a pile of documentation, and a real chance of rejection on the first attempt. A pilot program running out of Yiwu is quietly changing […]
Our hacks for foreign healthcare brands on how to succeed in China’s growing health market using e-reputation, social media, and PR.
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