ietnam remained topped the chart among the top ten tourist arrivals to Cambodia with 584,800 tourists during the January-August period this year, up 12 percent year-on- year.
It added that during the first 8months of 2013, Cambodia has received a total of 2.77 million foreign tourists, up 19 % every year.
Cambodian Minister of Tourism
- “Chinese are rich now, more and more Chinese have been visiting abroad every year,”
- “Close ties between Cambodia and China is an essential base to attract more Chinese to Cambodia.”
- “Excellent ties between the two countries and improving Cambodian tourism quality and services will encourage more Chinese to this Southeast Asia nation in coming years,”sources globaltimes.cn
Angkor welcome 201000 Chinese travellers (+60%)
“China is leading the growth of tourists to the site this year thanks to Cambodia-China excellent ties, broader promotion of the Angkor to the world, and more direct flight connection between Cambodia and China,” Chhoeuy Chhorn, administration chief of the Siem Reap provincial tourism department said.
Last year, the temples attracted 2.06 million foreign visitors, up 28 percent year-on-year.
Chinese Tourist main characteristics
What kind of Marketing for Cambodian tourism professionals
A website in Chinese
It is the base of every online strategy. A website in Chinese will help you to inform visitors and get a booking.
Promotion of your website
As you should know Chinese do not use Google, but more Baidu (70%) Market Share. So to promote your hotel you should do Search Engine Optimization on Baidu.
Tips for doing SEO on Baidu
- Adapt your website structure to Chinese
- Create Good content
- Frequent Update
- Promotion, and Backlinks in Chinese to your websites
We do SEO promotion (click here for more details)
Social Media
With a Social Networks website, you can attract Chinese visitors. they use to search a lot on Weibo or tourism platforms.
Being active in community management, answering their question, give useful information will help professionals to get visitors.
More information about Social media Promotion.
PR Campaign
To influence High-end tourists, a PR campaign can be very useful. Magazines, and online news, it is a budget but a good way to increase your image.
Multimedia tools
Video and beautiful photos are also a good way to let people discover your hotels, resorts, discos, and tours package…
For more information, do not hesitate to send us an email or check our eCommerce Solutions.
Olivier
Marketing China
5 comments
Ethan p.
Thank for the useful information. There are plenty of Chinese tourists flux in Cambodia in the last few years, any update about information about them in 2017 or 2016 whether where they go, what they do, how they spend especially via Alipay or WeChat? Thank you.
Christian
Cambodgia is a nice country for western, for Chinese it is close and convenient and cheap destination I guess I am wrong ?
Olivier
Hello kRISANTH
You are welcome to send us an email for a skype meeting 😉
kRISANTH
Hi,im a sri lankan hotel owner and want to promote in china market.pl help.I found valued information in your site