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Category: Douyin

Douyin

Why Every Brand Is Pouring Money Into Douyin (And Why You Should Too)

Imagine a Chinese consumer is stretched out on her couch after a brutal day at work. She opens Douyin. She’s not shopping. She’s not even thinking about shopping. She’s just scrolling, half-asleep. Thirty seconds later she’s watching a woman in her kitchen pour French olive oil from Provence over a piece of bread. The oil […]

Douyin Advertising Strategies
Advertising in China

Douyin Advertising Strategies for Foreign Brands

Douyin, also known as TikTok by ByteDance, is a place where people share short videos. You can make your own video or watch others. It has become very loved with over 700 million users. This makes it a big hit for those who want to show off their skills or products. It’s not just about […]

Chinese Social Media, Kols & Livestreaming

Gentlemen Marketing Agency Became a Douyin Certified Partner!

Are you struggling to harness the full potential of China’s social media landscape for your brand? You’re not alone. In fact, we’ve been in your shoes and realized early on that platforms like Douyin (Chinese TikTok) can significantly boost a brand’s visibility and market share in China, an important fact given Douyin sales revenue increased by 150% year-on-year in […]