MARKETING TO CHINA AGENCY
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The Chinese real estate industry is a driving force of the country’s economy, contributing to a big part of China’s GDP. This booming sector has seen sustained growth over the years due in part to government stimulation and market opening. In 2019, the total revenue of China’s real estate market reached almost 16 trillion yuan…
Chinese are not allowed to buy houses abroad. Immigration is the only legal way if the Chinese want to buy real estate or make any real estate investment abroad. Who are Chinese real estate investors? If Chinese residents want to buy houses or hotels overseas with Chinese nationality, their behaviors are classified as an overseas…
Some important facts to better understand the Real Estate Market in China: 50% of the richest men in China become rich because they have invested in real estate. Every person in China knows that buying a flat makes you rich…and the first reflex of Chinese when wanting to invest in buying flats. But now the…
Developer funding: the importance of pre-sales Primary Residential Sales are recovering from the COVID-19 Effect. Sales volumes are recovering to « normal levels » but remained down 27% as of March 2020 on the equivalent time last year. Chinese property owners and developers rely on financing their operations via pre-sales; Developers have some ability to accelerate the…
Is Lead Generation in China Enough for Real Estate Companies? At GMA we are lucky enough to work extensively in Real Estate Marketing & Lead Generation. Over the last 7 years, we’ve learned a thing or two about what it takes to stand out in this lucrative yet competitive market place. Indeed with more players…
As a foreign real estate agent who wants to market his services in a different country what would you do? Perhaps, going on a real estate fair? Or coming straight to big local real estate agencies for cooperation to seek for partnership? In China this would have a zero effect, unfortunately. Let’s take a look…
The abroad real estate market has become a preferred destination for Chinese capital. Chinese investors have also been active in the United States, Australia, the United Kingdom, and Canada, among others. Chinese buyers are an important part of foreign property landscape – but how do you reach them with your real estate marketing? “The demand…
I’ve been lucky enough to work in Realty Marketing in China for 5+ years now alongside some major global players. I’ve learnt a lot along the way & want to share that experience with serious market entrants looking to develop in this lucrative market. From new launches, to refining & extending strategy this a fascinating…
Real Estate Marketing to attract Chinese Buyers & Investors is booming as this lucrative market opens-up like never before. The figures speak for themselves, there are over 350 million middle class Chinese, of this 150 million have the funds to afford overseas property. <p style=”font-size: 1.5rem; margin: 0 0 10px 0; font-weight:bold;”>Marketing to China it’s…
How an Australian Real Estate Firm Go From Invisible to 80 Investor Leads Per Month. Here I have sought to outline the effectiveness of a digital lead generation strategy, the number one concern for all Real Estate players is quality leads and of course sales, this is an increasingly competitive environment yet highly…
This is a burgeoning market in China with Emigration and overseas real estate investment a hot topic amongst high-net worth individuals. Indeed, there are now over 350 million ‘middle class’ citizens in China with the top 100 million being financially able to purchase property overseas. With this sizeable market in mind it’s not surprising that…
In recent years there has been a huge wave of Chinese investment into overseas property. With a population of 1.3 billion people in a country with a GDP growing by 7% year on year, the market of Chinese overseas property investors undeniably reflects huge potential. Investors are being motivated to buy with an attractive lifestyle,…
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