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Ice Cream Market in China: How to Market your Ice Cream Brand
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Ice Cream Market in China: How to Market your Ice Cream Brand

You may have never heard of Chinese people being ice cream enthusiasts, but that is changing as the temperatures are rising. Due to globalization and an increase in purchasing power, Chinese consumers’ taste has evolved and so has the ice cream market in China. Domestic and foreign ice cream brands are popping up on commercial…

Chocolate in China: Enter the Sweet Chocolate Market
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Chocolate in China: Enter the Sweet Chocolate Market

Over the years, Chinese tastes have evolved because of globalization and increasing purchasing power. Chocolate was considered quite rare or for special occasions before, but now it’s ruling on shops’ shelves. From luxury Belgian chocolate made by master chocolatiers to mass distribution of chocolate products, China’s chocolate market is one of the most promising for…

Vegan Movement: Big Appetite for Veganism in China
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Vegan Movement: Big Appetite for Veganism in China

The vegan movement has been on the rise in recent years. More and more people all around the world are opting to go vegan for ethical, environmental and health reasons. This has led to a greater demand for vegan-friendly products and services and China is no different. According to a report by Euromonitor International, China’s…

The Vodka Market in China
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The Vodka Market in China

In recent years, the Chinese spirits market has been booming. The growth of this industry can be attributed to a number of factors, including rising income levels and the growing popularity of Western spirits among Chinese consumers. As more and more consumers in China are looking for high-quality imported spirits brands, international spirits producers are…

Coffee Market in China: How to Sell your Coffee (2022)
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Coffee Market in China: How to Sell your Coffee (2022)

If you’re a coffee producer looking to break into the Chinese f&b market, you’ll need to understand the unique dynamics at play. This article will give you an overview of the coffee market in China, and offer tips on how to sell your coffee there. By understanding the Chinese consumer and their preferences, you’ll be…

China fertility drop: high growth for sperm quality improvement supplements
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China fertility drop: high growth for sperm quality improvement supplements

As the Chinese fertility rate continues to drop, more and more couples are seeking help in improving their sperm quality. Sperm quality improvement supplements have seen high growth in recent years as a result. This post will explore the Chinese men’s fertility market and discuss how can supplements brands in China stand out from the…