ecommerce China

Ecommerce in China:  Guides, news, and case studies to better understand the market.

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Tmall Global is connecting artists to worldwide fans
ecommerce China | Personal Branding in China

Tmall Global is connecting artists to worldwide fans

Tmall Global is the largest Chinese e-commerce platform dedicated to foreign and Chinese brands. Owned by the Alibaba Group, Tmall provides foreign brands with online marketplaces. With its last campaign, it managed to connect Chinese fans with international artists around the world. This last initiative is very remarkable for the historic period that Covid-19 is…

E-commerce Guide in China
ecommerce China

E-commerce Guide in China

Ecommerce in China: one of the foreign brands’ main concerns, when they want to enter the Chinese market, is to know which are the best e-commerce platforms to employ. Indeed, the Middle Kingdom has become the world’s largest e-commerce market.  We hope this Ecommerce guide in China will help you understand your options a bit…

Suning raised US$915 million for its newly launched e-commerce platform
ecommerce China

Suning raised US$915 million for its newly launched e-commerce platform

The newly established subsidiary of Chinese retail giant Suning.com, which is called YunwangWandian, announced that it has raised 6 billion yuan (equivalent to US$915.5 million) in investment, according to a filing on the Shenzhen Stock Exchange. The new financing will give Suning direct access to strategic resources and strong financial support, which can help it to expand client…

Skincare is the bestseller category of China’s ecommerce
Beauty & Cosmetics Industry | ecommerce China | Sectors & Industries

Skincare is the bestseller category of China’s ecommerce

E-commerce sales for beauty products in China are on the rise. According to The NPD Group, e-commerce sales in China reached $710 million in August, up 61 percent year-over-year. The skincare sector in China Skincare was the best-performing category in the Chinese e-commerce world. Sales were up 71 percent year-over-year, and 59 percent of prestige…

Guide to sell Car accessories in China
ecommerce China

Guide to sell Car accessories in China

China is home to the world’s largest market for automobile sales. In 2019, around 25 million vehicles had been sold in China, accounting for more than a quarter of global vehicle sales. Sales of new cars in China in September 2020 grew by 12.8% compared to the same month of 2019. This is the sixth consecutive monthly…

2020 Guide on how to sell on JD cross border
ecommerce China

2020 Guide on how to sell on JD cross border

JD Worldwide, JD.com’s cross-border e-commerce platform, is the gateway for international brands to reach the Chinese market. It allows merchants to sell directly to Chinese consumers despite not having a physical presence in China. let’s see in detail the particularities of this platform, its importance for foreign brands, and how to enter and sell on…

When Should you start getting ready for 11.11?
ecommerce China

When Should you start getting ready for 11.11?

What is 11.11? As the name implies, Singles Day 11.11 (or Guanggun Jie 管 棍 节) is a Chinese holiday held on November 11 every year. 11.11 is the feast opposite Valentine’s Day, which is Singles Day. Hence the choice of the date, made up of four “1s” and the anniversary is, for this reason,…

How can brands register on Tmall?
ecommerce China

How can brands register on Tmall?

Everyone now knows Tmall as the most used e-commerce platform in China, where famous international brands have opened a shop to be able to sell their products to demanding Chinese consumers. Everyone now knows how important it is to have an online store on this platform to reach Chinese consumers who increasingly use online platforms…

Pinduoduo Q2 2020 Earnings And Improvement Plans
ecommerce China | Pinduoduo

Pinduoduo Q2 2020 Earnings And Improvement Plans

Pinduoduo the 2nd Chinese social e-commerce platform Pinduoduo (拼多多) is the second-largest online marketplace in China by number of users and number of orders behind Alibaba Group. It has pioneered several new trends that have revolutionized online shopping in China, including: social e-commerce, team purchase, consumer-to-manufacturer (C2M). Pinduoduo ranks just behind Alibaba Group with close…