Digital Marketing China

MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

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How can brand consistency help increase your revenue in China?

How can brand consistency help increase your revenue in China?

If you are looking to expand your business into China, then it is important to focus on creating a consistent brand image throughout the country. By establishing a strong brand presence, you can increase revenue and create long-lasting customer loyalty. In this article, we will explore some of the key ways to maintain brand consistency…

Emails Marketing does not work in China, use WeChat for your newsletters!
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Emails Marketing does not work in China, use WeChat for your newsletters!

China is a booming market for entrepreneurs and companies from all four corners of the world due to its large population, rising wages that contribute to increased consumption and purchasing power. New technologies-related industries along with digitalization have helped China become an eldorado for foreign businesses as well. However, many companies believe they can apply…

8 Platforms to Promote Your Business In China (2021)

8 Platforms to Promote Your Business In China (2021)

Here are the top platforms to use to promote your business in China. With over 904 million Chinese now connected online, you need to develop your reputation and visibility on these local platforms to grow your business in this lucrative market. The ‘Great Firewall’ makes it impossible for Chinese people to use Western platforms; this…

Guide to doing Public relations in China

Guide to doing Public relations in China

Public Relations professionals help businesses cultivate a positive reputation with the public through various unpaid or earned communications, including traditional media, social media, and in-person engagements. PR influences the consumer perception of a brand’s products or services. It consists of having an authority profile talking about your company. It can be media (newspapers, blogs), KOLs,…

Get Viral via Co-branding to Boost your Sales in China

Get Viral via Co-branding to Boost your Sales in China

Since the RIO Cocktail & Liushen co-branded in 2018, the co-branding product got viral, and the co-branded models of the entire e-commerce industry have sprung up in China. What is co-branding? Co-branding is commonly said as cross-border cooperation, through cooperation with other brands, IP, and celebrities to produce new products. The influence of both parties…

How do PR (Public Relations) works in China?

How do PR (Public Relations) works in China?

Marketing strategy and public relations are often linked. The objective of both is to influence the consumer. A good public relations strategy should take into consideration the government’s regulations as well as the consumer’s sensitivity, culture, etc. Sensitive words should not be included in your press releases, otherwise, they will not be published successfully. How…

Advertising in China: Best Practices to Maximize your Results in 2020

Advertising in China: Best Practices to Maximize your Results in 2020

The Chinese market is very different, everyone knows that. But, a lot of companies consider Chinese consumers as Western customers and treat them the same way. In fact, like the market, Chinese consumers are very different from other consumers. Many foreign companies who move into the Chinese market fail because they don’t understand how advertising…

The rise of affiliate marketing in China

The rise of affiliate marketing in China

What is affiliate marketing? Affiliate marketing is an advertising model in which a company will use and compensate a third party to generate traffics and leads to the company’s product. The third party is therefore called “affiliate” and is paid through a commission fee. Why Affiliate marketing in China can change the game? Affiliate marketing…