Business in China

Everything about the way of doing business in China – best practices and the mistakes that foreign companies usualy make.

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We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

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What is “New Retail” in China? – Here is A useful overview

What is “New Retail” in China? – Here is A useful overview

For the past years, China proved its capacity to innovate through unique shopping experiences. The worldwide digital leader is the most innovative country for e-commerce and retail solutions. And the reason is simple. Today, 50% of the global e-commerce sales are generated in China. It is more than the 10 next markets combined. Facing the…

10 Ways Business Can Crack the Chinese Market

10 Ways Business Can Crack the Chinese Market

New brands are entering an increasingly competitive online market place in China. With growing levels of online consumers, the Chinese market is a target for serious & savy brands. Here, we’ll explore the best approaches for ‘cracking’ the Chinese market in the most cost effective way that delivers long-term Return On Investment for brands looking…

China-Italy 50 years of partnership: Opportunities for Italian Businesses

China-Italy 50 years of partnership: Opportunities for Italian Businesses

China-Italy relationships In 2020, Italy and China celebrated 50 years of bilateral diplomatic relations. Throughout antiquity, the two countries had unofficial contacts, through cultural and economic exchanges. 50 years after the formal signing, the friendship between the two countries is solid. This was demonstrated by the aid sent by China to combat the health emergency…

ebook : The 10 biggest mistakes companies make in China by Kristina Coluccia

ebook : The 10 biggest mistakes companies make in China by Kristina Coluccia

Hello Today Kristina Coluccia shares to us her ebook about biggest mistakes companies make in China.    Sum up The 10 biggest mistakes companies make in China by Kristina Coluccia Another common mistake is to be involved too much or too little in the details. It’s quite natural for anyone who has gone through the rigors…

EU-China Investment deal: Which decisions were taken?

EU-China Investment deal: Which decisions were taken?

China and the European Union have reached the final agreement for the signing of the comprehensive agreement on investment (CAI), which has been under discussion for seven years. The agreement should move towards that famous concept of reciprocity that European countries have been asking of china for a long time, and that is to say,…

Direct selling businesses in China have to adapt

Direct selling businesses in China have to adapt

China is the second-largest direct selling market after the United States. In 2019, approximately 24 billion U.S. dollars of the direct selling industry’s retail sales were generated in China. Companies that wish to open their direct selling in China must be really careful to avoid non-compliance with government regulators. What is direct selling? Direct selling…

Want to find good distributors in China? Follow these rules.

Want to find good distributors in China? Follow these rules.

HERE ARE OUR BEST TIPS WHEN LOOKING FOR CHINESE DISTRIBUTORS IN 2021 It is not always easy to find distributors in China. Indeed, it is another country, another culture, another language. You do not know who to contact, what a distributor wants, how he works…so read carefully this guide and everything will be easier for you. IN…

Why poor customer service can destroy your brand in China?

Why poor customer service can destroy your brand in China?

In China, it is not enough to open a shop, invest money in setting up or ensure the quality of products. What is important for companies in the management of the customer relationship with the brand. Customer service can be offered in many ways, such as simplifying payment processes, avoiding the long wait for parking…

How digital Innovation Helped Brands during Covid-19?

How digital Innovation Helped Brands during Covid-19?

A worldwide breakdown which stopped the whole economy The worldwide pandemic of Covid-19 impacted the lives of billions of individuals by keeping them at home to limit the propagation of the virus, by respecting social distancing and therefore emphasizing the use of digital technology, online and connected devices. In a world where everyone and everything…

5 Things to Consider Before Incorporating a Company in Mainland China

5 Things to Consider Before Incorporating a Company in Mainland China

      You’ve done your market research, you’ve set out your marketing strategy and you’re ready to start selling to Mainland China. The next step is to determine whether you need an entity in Mainland China in order to actually start selling, and if so, what structure suits your business best. Below, we’ll discuss…