Yves Saint Laurent Beauty is owned by L’Oreal Group and YSL is a French Luxury fashion design house with a wide range of luxury handbags, ready to wear, shoes, leather goods and accessories. YSL Beauty contacted us, to help them to build a strong strategic marketing on the Chinese market. Their First step is to understand the Chinese Market, Chinese Users Habits and propose a strategic Recommendation to Perform on the Digital Chinese Ecosystem.
Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.
From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.
Meet the team and read our storyGet a free consultation with our China marketing specialists. We'll review your situation and recommend the right approach.
