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Case Study

Sunsnack

sunsnack gma case study
Context

The Brand & Campaign

SUNSNACK is one of the quality products from T.C. Pharmaceutical Industries, a private company from Thailand which deals in beverage section with companies such as Red Bull. TCP Group contacted GMA in order to get more visibility and become more popular in China. We imagined a creative strategy, which aimed at building credibility , and awareness among Chinese Tourists visiting Thailand.

Scope

Our Missions

  • 01 PR
  • 02 Kols
  • 03 e-Reputation
Outcome

Results

+40% Exposure

+80% Business

Became top 10 Snack among Chinese travelers visiting Thailand

About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations
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