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Case Study

Peru Tourism Bureau

Context

The Brand & Campaign

Tourism in Peru makes up the nation’s third largest industry, behind fishing and mining. GMA and Peru Tourism Bureau team are responsible for managing China’s tourism promotion activities. The purpose is to increase Peru’s popularity as a tourist and leisure destination in China, increase Chinese tourists’ visits to Peru and experience Peru’s exotic culture.

Scope

Our Missions

  • 01 PPC Campaign
  • 02 E-Reputation
  • 03 SEO on Baidu
Outcome

Results

  • + 10 000 new Visitors per Month discover Peru as Destination
About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations
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