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Case Study

NZ And Beyond Conference

NZ And Beyond Conference - Stronger Together.

Context

The Brand & Campaign

NZ Beyond Band continues to live in challenging times, as our world lurches from one disaster to another. Yet the truth remains, the gospel is the hope of the world. The vision of New Zealand and Beyond is to see a powerfully revived church giving rise to community transformation. One of the greatest keys to seeing the church impact the nation and turn it to God is unity. This key has inspired the theme for New Zealand and Beyond 2021, STRONGER TOGETHER. Unity is less “me” and more “we.” Isn’t that the truth? A united church will be an unstoppable force for transformation. GMA helped the brand with various services like account creation and campaign management on Chinese social media Weibo and Little Red Book and the creation of a WeChat store.

Scope

Our Missions

  • 01 Little Red Book Account Creation
  • 02 Little Red Book Campaigns
  • 03 Weibo Account Creation
  • 04 Weibo Campaigns
  • 05 WeChat Store
Outcome

Results

Confidential.

About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations

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