CLIENT: Northacre London

Our Missions for Northacre London

WeChat KOL Campaign

The Brand & Campaign Context

GMA Work Closely with Northacre London on their flagship ‘BroadWay Development’, London’s most prestigious Westminster address on the former Scotland Yard site. GMA has developed a comprehensive WeChat & KOL Campaign to market this specific project for ultra wealthy mainland Chinese. The key is high quality, localized content and the communication of content into targeted database groups.



  1. Optimised Content Sharing Strategy
  2. + 600% Engagement
  3. Increase Leads by 50%
  4. Event Based & Property Portfolio Marketing
  5. KOL Communications & Database Utilised