CLIENT: MyRedCastle

Our Missions for MyRedCastle

e-Reputation SEO on Baidu e-PR Wine distributor contacts Weibo Community management

The Brand & Campaign Context

MyRedCastle is a French start-up wine producer and customization brand. They provide the service of customization wine from French AOC chateau. During the progress, customers could understand more knowledge about wine culture, which is Chinese customers like to get involved in. Regarding the growing needs of wine in Chinese market, they decided to enter in Chinese market through online approach at the first step. So our agency made a careful proposal based on the overview and analysis of market for them and conducted their marketing in China.


  • Top 1st pages via 20 keywords
  • 200 publish on forums
  • 30 PRs
  • 30 contacts of wine distributor
  • + 15 000 visitors per month during the program