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Case Study

Montanari

Italy's exquisite technology

Context

The Brand & Campaign

Montanari is headquartered in Modena, Italy, which is recognized as the engine capital of the world. Founded in 1970 by Giulio Montanari and his wife, Montanari is dedicated to the manufacture of quality and reliable elevator tractors and components. After more than 50 years of innovation and ingenuity, Montanari is now one of the world's leading manufacturers of elevator tractors and components, becoming an indispensable power source for the world's elevators. Montanari has always had their eyes on the Chinese market. They hired GMA to help them generate leads and build brand awareness for elevator companies in that country. Getting more visibility on local platforms is the number one step for Montanari to reach out to possible customers and set themselves apart from both local and international competition.

Scope

Our Missions

  • 01 Website Optimized for China
  • 02 WeChat Management
  • 03 Paid Advertising
Outcome

Results

On-going Project

About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations

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