CLIENT: L’Oréal

The Brand & Campaign Context

L 'Oreal group is a leader in the beauty industry, operating in more than 130 countries and regions, with 283 branches, 42 factories, more than 100 agents and more than 50,000 employees worldwide. It is a multinational company headquartered in France and one of the Fortune Global 500 companies. Due to COVID-19's impact, L 'Oreal's China office also encourage employees work from home. Under this situation, their IT department published a program to support work-from-home. L 'Oreal contacted GMA to help them promote this program to their employees through L 'Oreal's WeChat official account.