Kérastase is a French international luxury hair care brand products for men and women meet the needs of every hair type. The brand forms part of the professional products division of the multi-national Paris-based parent company the L’Oréal Group.
Case Study
Kérastase
Context
The Brand & Campaign
Scope
Our Missions
- 01 Digital Consulting on the Chinese Market
Outcome
Results
- Confidential
About GMA
The China Marketing Team for International Brands
Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.
From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.
Meet the team and read our story14+
Years in China
1500+
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50+
Specialists
6
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