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Case Study

Jardin Epicure

Natural and joyful luxury honey brand from France

Jardin Epicure logo
Context

The Brand & Campaign

With a passion for luxury goods and gourmet food, two like-minded friends founded Jardin Epicure and embarked on a dream journey together. The production of natural and beneficial high-quality products became the goal of their joint efforts. As a representative of the millennium honey brewing craftsmanship and excellence in France, it is providing a high-quality food experience. It not only creates royal-level honey with high requirements and high standards but also shows its determination to become a leading honey producer in France. Jardin Epicure contacted GMA to build their brand awareness in mainland China and develop their distribution network from supermarkets to hotels and restaurants.

Scope

Our Missions

  • 01 Wechat
  • 02 Weibo
  • 03 PR
  • 04 Q&A
  • 05 Distribution
Outcome

Results

  • +1K followers on WeChat
  • +3K followers on Weibo
  • +350K exposure on Weibo
  • +5 distributors per month
About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations

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