Skip to content
Case Study

ITL Health Group

ITL Health Group - Innovating to Make Life Easier.

Context

The Brand & Campaign

ITL BioMedical enables the best clinical outcomes through innovative tools for blood management and clinical procedures. As a global provider of blood management and clinical procedure tools with a significant portfolio of intellectual property, we consistently look to the future and leverage input from healthcare markets worldwide to advance our products. Our world-class manufacturing facility and R&D lab develop and rigorously test our advancements ensuring our innovations are designed with the utmost quality for an introduction on a global basis. At ITL BioMedical, we support the best clinical outcomes by providing essential tools for safe and efficient blood collection, processing, and transfer. Our rigorously tested and compliant tools enable blood bank managers, collection, and lab staff to easily follow proper protocols that ensure staff, donors, and patient safety and process efficiency. As global leaders in blood safety, we know the challenges that come with blood safety and quality, a shrinking donor population, and rising costs and therefore design our tools for optimizing your blood collection, processing and transfer procedures.

Scope

Our Missions

  • 01 WeChat Account Creation
  • 02 KOLs Campaigns
  • 03 E-Reputation
  • 04 JD Store Creation
  • 05 Community Management
Outcome

Results

Confidential.

About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations

Want Results Like This for Your Brand?

Get a free consultation with our China marketing specialists. We'll review your situation and recommend the right approach.