Isana is a German cosmetic brand, the products are good quality, vegan and affordable. The brand contacted GMA to raise awareness around its products and generate leads on e-commerce platform TMALL.
Case Study
ISANA
Context
The Brand & Campaign
Scope
Our Missions
- 01 Content Marketing
- 02 KOL campaign (Little Red Book, Weibo)
- 03 Lead Generation
About GMA
The China Marketing Team for International Brands
Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.
From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.
Meet the team and read our story14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations
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