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Case Study

French Dream Travel

French Dream - Make Travellers Heart Beat.

Context

The Brand & Campaign

French Dream wants to give the ultimate luxury experience for Chinese Rich People who want to discover its finest, exclusive, luxury trip in France. The French « art de Vivre » and make them enjoy a special treatment with its private entrances for the Chinese. To make travellers heartbeat, passion and creation are essentials. That’s one of the reasons which lead the French Dream to open its doors to Chinese guests! As you are unique and precious, the same has to become your French experience. Our dearest wish is to make each dream come true, by offering pure emotion to share. The Chinese market offers great business opportunities due to its rapid economic growth and a huge market. However, it has its fair share of challenges, ranging from inadequate market information, inappropriate entry strategy, lack of access to sales channels, difficulty in finding the right partners and cultural differences, etc.

Scope

Our Missions

  • 01 Articles Update
  • 02 E-Reputation
  • 03 Baidu SEO
  • 04 Backlinks Updates
  • 05 Baidu SEM
  • 06 Wechat Marketing
  • 07 Baidu PPC
Outcome

Results

  • Top on Baidu via related keywords
  • Wechat good engagement
  • 50 leads/month
  • Keywords “French high-end custom travel” on Top 1
About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations

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