Figaro Chic is a very special edition of Figaro in Mandarin for Chinese visitors present each year in France. Thanks to all Figaro’s expertise in Fashion and Luxury, Figaro Chic offers a real experience of Paris to the Chinese Premium.
Case Study
Figaro Chic
Context
The Brand & Campaign
Scope
Our Missions
- 01 Traffic acquisition
- 02 Retargetting
Outcome
Results
- +300% traffic
About GMA
The China Marketing Team for International Brands
Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.
From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.
Meet the team and read our story14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations
Want Results Like This for Your Brand?
Get a free consultation with our China marketing specialists. We'll review your situation and recommend the right approach.