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Case Study

ABC Showcase

ABC Showcase - E-Commerce Agency for Small Brands in USA.

Context

The Brand & Campaign

The team at Showcase USA Store has demystified the cross border e-commerce process to offer companies a fully customizable, one-stop solution that will help successfully launch their products in China through cross-border e-commerce sales. According to Mark Matsumoto, company co-founder," The rapid expansion of cross-border e-commerce has been a game-changer for U.S. companies hoping to reach the vast China consumer market. We have developed a turn-key model that reduces risk and gives companies assurance dealing with a U.S. based company." Leveraging the backbone of ABC Depot Logistics, the exclusive 3PL and procurement arm for Netease/Kaola North America, and other leading Chinese e-commerce platforms, the Showcase USA Store model provides brand holders a seamless method to manage all aspects of the cross- border e-commerce process. GMA agency helped the brand with its WeChat account management and campaigns and KOC campaign development.

Scope

Our Missions

  • 01 WeChat Account Creation
  • 02 WeChat Campaigns
  • 03 KOLs Campaigns
Outcome

Results

Confidential.

About GMA

The China Marketing Team for International Brands

Founded by Olivier Vérot and Philip Qian, GMA is a Shanghai-based digital agency on a mission to help foreign brands enter, grow, and win in China across every platform that matters.

From Baidu SEO to Douyin campaigns, from WeChat ecommerce to KOL partnerships, our bicultural team brings the strategic insight of the West and the operational fluency of China to every project.

Meet the team and read our story
14+
Years in China
1500+
Brand Launches
50+
Specialists
6
Office Locations

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