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We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

WeChat Mini-Program – Step By Step Guide to Success

WeChat Mini-Program – Step By Step Guide to Success

WeChat has become in a couple of years the most famous but also the most used APP in China. International brands are now looking for optimizing their WeChat marketing strategy so they can reach out to their audience through the app better. Until recently, brands on WeChat had a limited marketing toolset through official accounts,…

China’s Senior Population Is Growing Fast, So Is China Adult Diapers Market

China’s Senior Population Is Growing Fast, So Is China Adult Diapers Market

China is home to the world’s largest population of seniors, and that number is only going to grow in the years to come. As China’s senior population expands, so does the market for adult diapers. In fact, analysts expect China adult diaper market to be worth US$12.9 billion by 2025. Here’s a look at how…

The Chinese Diapers Market Is Growing: Are Parents Letting Slit-bottom Pants Go?
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The Chinese Diapers Market Is Growing: Are Parents Letting Slit-bottom Pants Go?

As the Chinese economy continues to grow, so does the demand for baby products. This provides opportunities for foreign babycare brands to expand their operations in China and tap into this rapidly-growing market. In this blog post, we will take a closer look at the Chinese diapers market and discuss some of the key trends…

How to sell on Tmall Global – China’s Top Cross-Border E-Commerce Platform

How to sell on Tmall Global – China’s Top Cross-Border E-Commerce Platform

Tmall Global is the leading Chinese cross-border e-commerce app and is booming in both China and abroad. If you’re a marketer or brand looking to reach out to this audience, it pays to know the ins and outs of how Tmall Global works. So let’s do that! I. China’s e-commerce is undoubtedly the largest in…

Chinese streaming platforms: a diversified market & opportunities for brands

Chinese streaming platforms: a diversified market & opportunities for brands

It’s no secret that China is a powerhouse when it comes to online video. From ubiquitous online Chinese streaming platforms to the growth of short-form videos, there are plenty of opportunities for brands to reach consumers in China with video content. In this post, we’ll take a look at China’s video streaming market and some…

Coffee Franchise in China: Why is it Working so Well?
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Coffee Franchise in China: Why is it Working so Well?

China’s coffee market is on the rise and so are coffee franchises. With the country’s economic growth, more and more people are able to afford luxuries like Starbucks and other coffee chains. What’s driving this trend? what are some of the biggest coffee chains in China (locals and global) and how to enter this market…

5 Actionable Tips To Level Up Your China Market Entry Strategies

5 Actionable Tips To Level Up Your China Market Entry Strategies

It’s to no one’s surprise that a lot of businesses and investors are trying to penetrate the Chinese market over the past few years by deploying their China market entry strategies. Indeed, the country has significantly increased the purchasing power of its citizens, and the digitalization of the republic has all but opened the doors…

The Chinese Wellness Market: A Rapidly Growing Industry
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The Chinese Wellness Market: A Rapidly Growing Industry

If you are in the wellness industry and would like to set up shop in China, then you are in for some promising news. As Chinese consumers begin to embrace health and wellness, the wellness industry has experienced a surge in a market of more than 1.4 billion consumers.  The growth of the Chinese wellness…

What Is a Tmall Partner and Why Do Brands Need One To Sell On Tmall?

What Is a Tmall Partner and Why Do Brands Need One To Sell On Tmall?

For companies and brands looking to break into the Chinese market, selling on Tmall is an essential step. Tmall is the largest online shopping platform in China and offers brands a gateway to China’s massive and increasingly affluent consumer base. But for brands looking to sell on Tmall, there can be challenges, and this is…

China Healthcare Market (& Pharmaceutical): 2022 Export Guide
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China Healthcare Market (& Pharmaceutical): 2022 Export Guide

The China healthcare market is under the spotlight. As local healthcare providers struggle to meet the demand, there are opportunities lying for foreign health firms granted they are smart about it. In this post, we first introduce you to the driving segments of the industry, followed by a step-by-step guide to gaining the trust of…

B2B in China: Guide to Master Lead Generation (2022)
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B2B in China: Guide to Master Lead Generation (2022)

Generating leads is one of the most important aspects of any B2B marketing strategy and it is the same if not truer with B2B in China. And when it comes to generating leads in China, things can be a little tricky. The Chinese market is unique, and understanding the customs and cultural nuances is essential…