Enter the China Market
Market research, competitor analysis, brand positioning, and localization strategy to build the right foundation before you launch.
- Market Research & Positioning
- Brand Localization
- Competitor Analysis
We help foreign companies grow in China through Baidu SEO, WeChat, Douyin, Xiaohongshu, Chinese e-commerce, and market-entry strategy. One team, every platform that matters.
Your Google and Facebook playbook won't work in China. Here's why international brands need a local approach.
These platforms are blocked. Chinese consumers use Baidu for search, WeChat for messaging, Douyin for short video, and Xiaohongshu for product discovery. Your existing marketing stack won't reach them.
Baidu has its own ranking factors, its own content ecosystem, and its own paid products. Strategies built for Google will underperform or fail entirely on Baidu.
WeChat is CRM, content hub, customer service, e-commerce, and private traffic — all in one app. Using it effectively requires a strategy designed for the platform, not adapted from Western social.
Tmall, JD, and Douyin Shop are not just marketplaces — they are discovery platforms where consumers search, compare, and buy. Each requires its own content, ads, and ranking strategy.
Chinese consumers respond to local tone, local references, and local visual style. Content that reads like a translation gets ignored. Effective campaigns are built from scratch for the Chinese audience.
ICP filing, content censorship rules, platform account verification, data localization — China has operational requirements that don't exist elsewhere. We handle them so you don't have to.
Whether you're entering China or scaling an existing presence, we cover every stage of growth.
Market research, competitor analysis, brand positioning, and localization strategy to build the right foundation before you launch.
Baidu SEO, Chinese content strategy, PR, and KOL visibility to put your brand where Chinese consumers are already searching.
WeChat, Xiaohongshu, Douyin, Weibo, and Bilibili campaigns that generate awareness, engagement, and community around your brand.
Baidu Ads, social advertising, Tmall and JD e-commerce operations, landing pages, and CRM to turn traffic into revenue.
Every Chinese platform has its own rules, formats, and audiences. We know them all.
China's #1 search engine. Essential for SEO and PPC, but search behavior is fragmenting across platforms.
China's #1 short video super platform. Content, e-commerce, local services, and search in one app.
China's logistics-driven e-commerce giant. Self-operated model, authentic product guarantees, same-day delivery.
China's value-driven e-commerce giant. Group-buying, social sharing, massive reach in lower-tier cities.
China's premium B2C marketplace. Flagship stores for international brands, powered by Taobao app.
China's largest online marketplace. C2C + B2C in one app, instant retail, Taobao Live, lower entry barrier.
China's super app: messaging, payments, mini-programs, WeChat Channels, and e-commerce in one platform.
China's #1 product discovery and search platform. Where consumers research before they buy.
China's public opinion hub. Trending topics, celebrity engagement, and brand PR at scale.
Refined across 1500+ projects. Built for the speed, regulations, and platform fragmentation of the Chinese market.
Audit your brand, audience, and competitors in China. Map the platforms, channels, and search behavior that matter for your industry.
Build a go-to-market plan for China: platform selection, content angles, KOL targeting, ad budgets, and KPIs tailored to your goals.
ICP filing, platform account registration, content production, campaign setup. We handle the operational complexity that makes China unique.
Iterate on what works. Expand to new platforms, grow your private traffic, and scale campaigns based on real performance data.
Selected highlights from 1500+ projects.
Tell us about your brand and your goals. We'll come back with a tailored strategy recommendation — no obligation.
Get a Free ConsultationEvery industry has its own platforms, regulations, and consumer expectations in China. We adapt our approach to yours.
Deep dives, platform updates, and lessons from real campaigns in China.
🐱 Somewhere in Henan, a mouse became the best unpaid marketer Weilong ever had. Within days the brand had turned the joke into an actual product on shelves. This is one worth studying closely, because most brands see a strange viral moment and just post a meme about it. Weilong turned it into a business […]
🎨 Every zoo has boring signs. Rules, warnings, little facts nobody reads twice. Shanghai Zoo looked at that problem and asked a simple question: what if visitors made the signs themselves? The case comes from SocialBeta’s weekly case roundup (案例一周 Vol.405), published July 11, 2026. SocialBeta is one of the most followed marketing news sites […]
🧱 Walk through Shanghai’s Nanjing West Road metro station this month and you might mistake an ad panel for a museum wall. That is exactly the point. LEGO took every single piece from its newest Technic supercar set and laid them out like a lab specimen board, right where hundreds of thousands of commuters pass […]
🍵 Every week I look at what is trending on Chinese marketing platforms, and this week one story stood out for a simple reason: a tea brand decided that the best way to sell a drink was to stop hiding how it makes it. Heytea (喜茶), one of China’s biggest new-style tea chains, just opened […]
🌸 A bag costs several hundred dollars. A flower charm made from the same material costs almost nothing to try. That is the whole idea behind the newest FREITAG campaign in China, and it is worth every foreign brand’s attention this week. FREITAG is the Swiss label famous for turning old truck tarpaulins into bags. […]
🎨 A tea brand just turned its cup sleeve into a tiny art gallery, and Chinese social media cannot stop talking about it. This week’s case comes from SocialBeta, the marketing case library I check every Monday morning to see what is actually working in China, not what agencies claim is working. The brand is […]
Get a free consultation with our China marketing specialists. We'll analyze your brand and recommend the right approach.