How to unlock the full potential of Chinese KOLs in your marketing campaign

If you want to have an efficient communication campaign engaging Key Opinion Leaders (KOLs) is a must for your branding. Big brands, have done it successfully but you don’t need to be one to use KOL, just smart about it. ┬áduring their marketing strategy or campaigns to launch new products. It is even more efficient … Continue reading How to unlock the full potential of Chinese KOLs in your marketing campaign