Chinese New Year is the occasion for brands to adapt their communication and their packaging to...Read More
Category: Wine in China
Today, we are glad to receive a Michelin star chef, Nicolas Lebec who just moved to Shanghai, and...Read More
by Benji Lamb | Sep 23, 2015 | branding in China, Chinese Consumption, Food & Beverage, Luxury China : Market, Trends & Analysis, Marketing Research in China, News, Personal Branding in China, Wine in China | 0 |
Australian brands are becoming increasingly popular in China with a growing middle class of...Read More
Marketing China is a website designed to give you a fresh and up to the minute understanding of the Chinese market.
China is a rapidly growing consumer market and more and more companies throughout the world are looking for ways to develop
marketing, branding and communication that is relevant to Chinese consumers.
The aim of this website is to inform readers about the market and provide insightful analyses
Marketing to China would like to explain Chinese Business and Marketing to the rest of the world.
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This blog is written by Olivier (French ) and Philip ( Chinese) .
We are both passionate about marketing. We come from different backgrounds and have different cultural views
which make us the ideal team to develop your interests in China.