China’s economic rise has been well documented. There are now 350 million middle class consumers...Read More
Category: Chinese Consumption
The online education business is growing by 15% year on year in Mainland China. This is because of...Read More
British clothing and apparel is growing in popularity in China, particularly amongst the now often...Read More
by Benji Lamb | Feb 24, 2017 | Business in China, China fashion industry, Chinese Consumption, Chinese tourists, Luxury, Luxury China : Market, Trends & Analysis, Marketing Research in China, tourism industry, tourist industry | 0 |
The new challenge for Luxury Brands is to target international, Chinese travellers. With growing...Read More
by Benji Lamb | Feb 17, 2017 | Business in China, Buzz in China, Chinese Consumption, Digital Marketing China, E-Marketing in China, Marketing Research in China, Social Media China, startup China, Top Article, Wechat Marketing | 1 |
We all know that QR Codes have exploded in China, much more so than in western markets. They have...Read More
Traditional retail shopping in China is in decline alongside the continued growth of...Read More
by Benji Lamb | Jan 11, 2017 | Baidu, branding in China, Business in China, Buzz in China, Chinese Consumption, Digital Marketing China, E-Marketing in China, Investment and financing in China, News, Shanghai, Social Media China | 0 |
Ten domestic companies have now entered the race to capture a significant share of...Read More
Marketing China is a website designed to give you a fresh and up to the minute understanding of the Chinese market.
China is a rapidly growing consumer market and more and more companies throughout the world are looking for ways to develop
marketing, branding and communication that is relevant to Chinese consumers.
The aim of this website is to inform readers about the market and provide insightful analyses
Marketing to China would like to explain Chinese Business and Marketing to the rest of the world.
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