A guest post from our friends at Social Networking Solutions, take a look into the future; stay one step ahead of technology. From social media and influencer management, to email marketing campaigns, website design and promotional apps, Social Network Solutions provide brands with dynamic marketing strategies to push businesses to reach their full potential. It is incredible to think about how much society has progressed even within the past decade when it comes to technology and social media. The world practically revolves around WeChat, Facebook, Twitter, Instagram, WhatsApp and so forth making a smartphone basically an essential item to...Read More
After the merge of Didi and Uber, the drivers in Xi’an now are planning a strike against the new regulations which will cause an 80% decrease in bonus for them. The drivers made an agreement they wouldn’t take an orders from August 5, and they will report the drivers to the Ministry of Transportation. Didi was founded by Tencent Group, who owns WeChat, later invested by Alibaba, the owner of Tmall and taobao. Didi and Uber announced a merge on August 1st, which creates the giant in online taxi booking market, taking over 87% share in this market. Source:...Read More
All the apps from Tencent are removed from Apple store. The other apps from Tencent removed this time include: Social app：微信、QQ、陌陌… Financial app：大智慧、涨了财付通… Auto app：人人车、优信二手车、瓜子二手车、99好车… Live show app：映客、水晶直播… … It’s estimated over 700 apps from Tencent are removed from Apple store. Competition between Apple and Tencent on China app market is supposed to be the possible reason, as Tencent provides its own app store: android.myapp.com, which has already become the biggest app store for Android users in China. And Tencent itself owns the most popular app in China: WeChat. Fake downloading on Apple store in China is another possible...Read More
Posted by Philip | Mar 22, 2016 | advertising in China, branding in China, Business in China, Digital Marketing China, E-Marketing in China, ecommerce China, ecommerce China, Marketing Research in China, Story telling |
Our agency’s purpose is to helps implanted companies in China to be more known in a spaceful and difficult to learn market. The western classic internet is censord by the government in China and using the web is them completly different. Then, our agency is specialized in Chinese social medias, with more than 500 million users. 1. Social branding In western countries or in China, social medias have taken a very important place in our everyday life but also more and more in companies development strategy. However, using social medias in not automatically a security of succes,...Read More
Posted by Philip | Feb 21, 2016 | advertising in China, branding in China, Business in China, Digital Marketing China, E-Marketing in China, ecommerce China, Marketing Research in China, Services, Social Media China, Story telling |
In China, the company’s brand in very important. If you live in Shanghai, a typical day is : your drink a cup of Starry Hope at Starbuck, you check you e-mails on your Samsung before goign to your office in your BMW. And afterwork, you dring a fresh bottle of Budweiser. Branding Advertising Agency in China Actually, when in Europe these brands are common and don’t really evoke something speical, in China, they are everything. Coming to China with a known brand makes the tings more easy, but in Chinese, it’s more difficult because of de diffult language, different dialects,...Read More
Marketing China is a website designed to give you a fresh and up to the minute understanding of the Chinese market.
China is a rapidly growing consumer market and more and more companies throughout the world are looking for ways to develop
marketing, branding and communication that is relevant to Chinese consumers.
The aim of this website is to inform readers about the market and provide insightful analyses
Marketing to China would like to explain Chinese Business and Marketing to the rest of the world.
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This blog is written by Olivier (French ) and Philip ( Chinese) .
We are both passionate about marketing. We come from different backgrounds and have different cultural views
which make us the ideal team to develop your interests in China.