Author: Gentlemen in China

Jissbon “JJ send Love Song”

Jissbon Advertising Campaign   Today we will introduce to you an interesting campaign from Jissbon, a famous brand of condoms in China. February 14, Jissbon launched an O2O interactive event in the theme of “JJ send song”. This event started in sina weibo and wechat in the meantime. Jissbon’s AD battle begun in 2014 with the theme of “Please women”. Participants were invited to sign up in event. And say a loving word for the beloved her, they won an exclusive tailored songs. Lovers express their love in marriage registration office. White-collar worker is surprise when love express arrived....

Read More

2014, My Zodiac is MINI (China Adversting)

In addition to experience the classic MINI always worth the price does not drop the spirit of individuality, “creative geeks “MINI CLUBMAN and “bugger family” MINI COUNTRYMAN also be thrown their 2014 zodiac signs. They think it is a MINI is the coolest thing!   MINI human mind is wider, to tolerating the intolerable; MINI human rejected agenda as a mountain drove up the mountain and enjoy the intimate nature; MINI human are funny elves, but forthright.   So in 2014, you Zodiac is MINI, then the most loyal to their own. MINI promotional advertising. Even if the price...

Read More

Marketing China

Marketing to China is a website by Gentlemen Marketing Agency designed to provide fresh insights and a deeper understanding of the Chinese market.

China is a rapidly growing consumer market with more companies throughout the world looking for ways to develop their marketing, branding and communication that is relevant to Chinese consumers.

The aim of this website is to inform readers about the market and provide insightful analysis.

Marketing to China would like to explain Chinese Business and Marketing to the rest of the world. Please feel free to comment and share our articles !

Gentlemen Marketing Agency

We are a Digital Marketing Agency based in Shanghai. We are dedicated to helping our clients grow in the Chinese market by implementing the most effective digital strategy to offer return on investment. Our customers choose us because of our; efficiency, pragmatic approach and innovative solutions adapted to the market. For more information see :


Our blog is written by Benji (British), Olivier (French) and Philip (Chinese) with additional contributions from our team of experts on the Chinese market.
We are passionate about marketing in the aptly named ‘mysterious orient’. We come from different backgrounds and have different cultural views which make us the ideal international team to develop your interests in China.